Associate Creative Director, Growth Marketing
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About This RoleAI processing…
About the Role As our Performance Creative Program expands, we're looking for an experienced Associate Creative Director to guide a team of designers, copywriters, and video editors in producing original creative based on insights, learnings, and strategic briefs. You'll operate as a player-coach — designing best-in-class creative yourself while mentoring and guiding the team. You’ll work closely with the Growth Producer, Creative Strategists, and Channel Managers to produce DR-minded content at scale across performance channels, and to drive performance improvements. You're equally comfortabl
Key ResponsibilitiesTypical for this role
- 1Drive day-to-day execution of the work outlined in this role
- 2Collaborate with cross-functional partners to deliver outcomes
- 3Communicate progress, blockers, and decisions clearly
- 4Continuously improve how the team operates
Requirements
- 8-10+ years in performance creative, including experience leading, mentoring, or managing designers, copywriters, and/or video editors (player-coach experience preferred)
- Strong concepting and ideation skills in addition to design execution — proven ability to originate creative territories, not just produce against a given brief
- Multi-disciplinary fluency: working knowledge of short-form video editing (hooks, pacing, UGC-style production) and copywriting fundamentals (hooks, CTAs, tone) — enough to give sharp, credible feedback outside your core craft
- Deep fluency in cultural and social trends, and a track record of translating them into performance creative
- Experience balancing brand guidelines with performance requirements, partnering cross-functionally with brand/marketing teams
- Experience managing or directing external agency, freelance, or vendor creative partners
- Experience across print, in addition to Meta, TikTok, YouTube, Mobile, and Google
- Experience directing or being on set for lightweight, fast-turn UGC-style production shoots — not mandatory, but a plus.
- AI-native fluency: hands-on comfort prompting and directing AI tools (e.g., generative image/video, AI-assisted editing, script or copy drafting) to support ideation and production, with the judgment to know where AI speeds things up and where it doesn't — not mandatory, but a strong plus.
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