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Creative Director, Social & Content

airbnb· 278 open roles

Location TBD On-siteFull-time2 days ago
Salary
$208,000 - $260,000
Experience
Mid
Job Type
Full-time
Posted
2 days ago
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About This Role

Airbnb is seeking a Creative Director, Social & Content to lead the development of a cohesive content ecosystem that blends brand storytelling with social-first execution. This leader will oversee multiple social workstreams and shape a culturally relevant content strategy. The ideal candidate has led the development of highly engaging, platform-native content for global audiences and understands how to build repeatable formats and series that grow audiences over time. The role requires a visionary creative leader who operates at the intersection of content, culture, and brand.

Key ResponsibilitiesAI-extracted

  • 1
    Lead creative across multiple social and content workstreams, ensuring output is distinctive and culturally relevant
  • 2
    Develop and guide content formats, series, and repeatable franchises, not just one-off campaigns
  • 3
    Collaborate with internal teams, external creators, and production partners to bring ideas to life at scale
  • 4
    Build strong relationships across Brand, Marketing, Comms, and Product to ensure cohesion across all touchpoints
  • 5
    Mentor and grow a team of multidisciplinary creatives, fostering a culture of curiosity, craft, and experimentation

RequirementsAI-extracted

  • 12+ years of creative leadership experience across social, content, and brand storytelling
  • Proven success developing YouTube-first or video-led content, including series, channels, or recurring formats
  • Strong understanding of platform mechanics, especially video platforms, and how content succeeds within them
  • Experience collaborating with creators, influencers, and talent, not just directing campaigns, but co-creating content
  • Strong storytelling instincts, with a high bar for craft across video, design, and narrative

Perks & BenefitsAI-extracted

Typically: health coverage
Typically: paid time off
Typically: employee travel credits
Bonus and equity eligibility
Opportunities for professional growth and development in a dynamic and innovative company

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