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About This Role
The Head of Digital Marketing develops and implements digital marketing strategies to improve Techo-Bloc's online visibility and engagement. This role oversees SEO, GEO, and paid media strategies across various platforms. The goal is to enhance the customer journey and drive sales through high-intent research moments and product education. The position is remote and requires a strategic approach to digital marketing.
Key ResponsibilitiesAI-extracted
- 1Develops and implements digital marketing strategies across multiple audiences
- 2Leads SEO and GEO strategy to improve search engine visibility
- 3Creates and manages lead magnets such as guides, quizzes, and downloadable resources
- 4Develops and executes paid media strategy across platforms like Meta and Google
- 5Optimizes product discovery journeys and high-intent research moments
RequirementsAI-extracted
- Typically: Experience in digital marketing strategy and team leadership
- Typically: Strong understanding of SEO, GEO, and paid media principles
- Typically: Ability to analyze data and optimize marketing campaigns
- Typically: Excellent communication and project management skills
- Typically: Familiarity with marketing automation and AI-generated content
Perks & BenefitsAI-extracted
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