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AEO/GEO & Web Lead

watershed· 27 open roles

Location TBD On-siteFullTime2 months ago
Salaryest.
$80,000 - $140,000
Experience
Mid
Job Type
FullTime
Posted
2 months ago
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About This Role

Watershed is seeking an AI Search & Web Lead to manage its end-to-end web infrastructure and drive organic growth through AI/LLM search optimization. The role involves maintaining the existing CMS, collaborating with Content, Product Marketing, and Design teams, and setting priorities for website development. The goal is to grow inbound lead volume and quality through SEO, content infrastructure, and on-page optimization.

Key ResponsibilitiesAI-extracted

  • 1
    Owns the end-to-end web infrastructure and long-term visibility amidst an evolving web landscape
  • 2
    Maintains the existing CMS and collaborates with Content, Product Marketing, and Design teams
  • 3
    Sets priorities and shapes what gets built to reflect the brand and product direction
  • 4
    Tracks and improves LLM rankings and AEO/GEO
  • 5
    Runs a rigorous testing program across the website and key organic/GEO channels

RequirementsAI-extracted

  • Has a known playbook for scaling organic growth and improving LLM visibility and citations
  • Has a strong POV on scaling and improving website content and functionality leveraging AI
  • Has hands-on AB testing experience and can build and run a testing program
  • Has strong analytical instincts and can track and measure performance
  • Is fluent in AI tools and models, both as a growth channel and a leverage point for team productivity and impact

Perks & BenefitsAI-extracted

Typically: health coverage
Typically: paid time off
Typically: opportunities for professional growth and development
Works in a mission-oriented startup with a growing team
Collaborates with a team in offices across the globe, including San Francisco, New York, London, and Mexico City

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