CA

B2B Marketing Manager - Consumer Partnerships

calm

Location TBD On-siteFull-time3 weeks ago
Salary
$104,700 - $150,000
Experience
Mid
Job Type
Full-time
Posted
3 weeks ago
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About This RoleAI processing…

About Calm Calm is a leading consumer mental health company on a mission to support everyone on every step of their mental health journey. Known for its flagship consumer app—ranked #1 in its category with over 180 million downloads and availability in seven languages across 190 countries—Calm helps people sleep better, stress less, and live more mindfully through content and tools from experts and beloved celebrity voices. Building on this foundation, Calm has created a broader portfolio including evidence-based solutions like Calm Health , offered through employers, health plans and providers, designed to expand access to mental health and sleep support, boost benefits engagement, and drive positive health outcomes. Today, Calm supports more than 3,500 organizations and reaches over 17 million covered lives through Calm Health. Calm has been recognized as a TIME100 Most Influential Company and one of Fast Company’s Brands That Matter . Learn more at calm.com .

Key Responsibilities

  • 1
    You will be responsible for building and executing enablement programs that generate B2B leads (i.e. potential partners) for Calm Consumer.
  • 2
    Not all candidates will be eligible for the upper end of the salary range.
  • 3
    All accommodation requests will be handled confidentially and assessed on a case-by-case basis.

Requirements

  • 5+ years of experience in B2B marketing, with at least 2 years focused on partner, channel, or field marketing (or equivalent experience closely supporting sales/BD teams).
  • Proven track record of sales enablement and collateral development which lead to increase in revenue
  • Demonstrated experience supporting a sales or BD organization, with strong empathy for field needs and dynamics.
  • Exceptional written and verbal communication skills, with the ability to craft clear, compelling narratives for different B2B audiences.
  • Strong project management skills; highly organized, able to juggle multiple partner initiatives and stakeholders simultaneously.
  • Comfort working with marketing and sales tools (e.g., Figma, basic design skills, building decks and visualizations, analytics dashboards).
  • Data-driven mindset with the ability to translate metrics into insights and action
  • Keen sense for prioritization, both internally and externally with partners
  • A self-starter that isn’t afraid to step in when needed
  • You understand that collaboration and team play is key to success
  • Open to working in a dynamic, ever-changing environment
  • BA/BS degree
  • Fluent in English.

Perks & Benefits

Experience in wellness, healthcare, tech environments.
Background in partnerships, business development, or account-based marketing.
Experience building co-marketing programs with enterprise or strategic partners.
Familiarity with global or multi-region campaigns and localized partner marketing.
Right to Work
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