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About This RoleAI processing…
We are entering a new era of work — one where AI agents collaborate alongside people to plan, act, and deliver outcomes at a scale and speed that wasn't possible before. At Asana, we call this Agentic Work Management: the orchestration of humans and AI agents toward shared goals, with full clarity on who is responsible for what, every step of the way. As a Corporate Account Executive, you will be at the forefront of this shift. You won't just be selling software — you'll be helping DACH organisations understand and solve their most pressing work management challenges, and guiding them toward a future where their teams and AI agents move together with purpose and trust.
This role is based in our Munich office with an office-centric hybrid schedule. The standard in-office days are Monday, Tuesday, and Thursday. Most Asanas have the option to work from home on Wednesdays. Working from home on Fridays depends on the type of work you do and the teams with which you partner. If you're interviewing for this role, your recruiter will share more about the in-office requirements.
Key Responsibilities
- 1Lead with Discovery: Open every engagement with genuine curiosity to uncover hidden friction, misaligned priorities, and coordination failures that cost customers time, money, and trust.
- 2Surface Real Pain: Ask the questions that reveal deep operational challenges—not just the stated need—so that solutions you propose are anchored in what actually matters to the business.
- 3Map Stakeholder Motivations: Map stakeholder motivations from frontline teams to the C-suite, identifying where the greatest leverage lies for transformative change.
- 4Drive Customer Outcomes: Manage a portfolio of corporate customers with a relentless focus on measurable business impact and outcomes that your champions can proudly report upward.
- 5Expand Account Revenue: Hunt and develop new business within your book while deepening relationships across existing accounts, expanding usage into new teams and departments.
- 6Engage Executive Leadership: Engage executive and IT stakeholders to align on organisation-wide deployment of Asana, making it the connective tissue between human decision-making and AI-driven execution.
- 7Territory Strategy Execution: Design and execute a clear quarterly territory strategy aimed at revenue growth and long-term customer success.
- 8Build Trust in Collaboration: Help customers envision and confidently adopt a new way of working where AI agents are trusted teammates with clearly defined roles.
- 9Articulate Platform Value: Articulate how Asana's Agentic Work Management platform provides the structure, accountability, and transparency needed to make human-AI collaboration reliable and scalable.
- 10Champion Ownership Shifts: Champion the shift from activity-based work to outcome-based work, showing how clarity of ownership accelerates what organisations can achieve.
- 11Guide AI Adoption: Act as a credible, empathetic guide for customers who are excited about AI's potential but uncertain about where to start, building the safety needed to take bold steps forward.
- 12Orchestrate Internal Partnerships: Collaborate closely with Sales, Marketing, Solutions Engineering, and Customer Success to orchestrate seamless, high-value customer journeys.
- 13Pioneer Sales Innovation: Experiment with new approaches and share what works, scaling regional innovations globally.
Requirements
- Track record of building your own pipeline through proactive prospecting rather than relying on inbound leads.
- What we’ll offer Our comprehensive compensation package plays a big part in how we recognize you for the impact you have on our path to achieving our mission.
- These ranges are a guideline; actual base salary and OTE may vary based on various factors, including market and individual qualifications objectively assessed during the interview process, and the ranges for this role may be modified.
Perks & Benefits
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