Digital Analytics & Tracking Consultant | German- & English-Speaking (m/f/d) | GA4, GTM & eCommerce | 100% Remote | Full- or Part-Time

About This RoleAI processing…

Key Responsibilities

• 1
  Lead the design and implementation of advanced GA4 tracking setups , including GA4 Enhanced E-commerce
• 2
  Develop, implement, and maintain client-side and server-side Google Tag Manager configurations
• 3
  Implement and optimise Google Consent Mode
• 4
  Ensure that Consent Management Platforms (CMPs) are properly integrated, GDPR-compliant, and compatible with analytics and marketing tools; legal expertise is not required, but relevant experience is an advantage
• 5
  Provide strategic and technical analytics consulting to our German-speaking clients
• 6
  Collaborate with our English-speaking internal tech support team to build, challenge, and continuously optimise tracking setups
• 7
  Support data integrations with BigQuery and Looker Studio , with additional assistance from specialist team members
• 8
  Provide general technical support across Digital Analytics, Tracking, and MarTech

Requirements

• At least five years of hands-on experience in Digital Analytics , ideally more
• Expert-level knowledge of GA4, Google Tag Manager, and Consent Management Platforms ; experience with Shopify is an advantage
• Experience in a relevant digital marketing discipline, such as Paid Search, Paid Social, or Display Advertising
• Proven experience with server-side Google Tag Manager is essential
• A solid understanding of the GDPR and its implications for digital tracking and data collection
• Familiarity with BigQuery, Looker Studio, and other Google Cloud tools
• Basic JavaScript skills, particularly in areas such as event handling and dataLayer manipulation
• Ability to advise clients professionally in German and communicate fluently in English with our internal team
• Strong problem-solving skills and a proactive, solution-oriented approach in a technical environment

Perks & Benefits