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Director, Enterprise Product Marketing

instacart· 41 open roles

Remote RemoteFull-time3 weeks ago
Salary
$242,000 - $255,500
Experience
Mid
Job Type
Full-time
Posted
3 weeks ago
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About This Role

Instacart is seeking a Director of Enterprise Product Marketing to develop and execute a go-to-market strategy for its enterprise platform. This role will lead a team of product marketers and work closely with cross-functional teams to drive adoption and growth. The ideal candidate has 10+ years of B2B marketing experience and a proven track record of building and executing successful marketing campaigns. The Director will be responsible for developing a unified go-to-market strategy, building a high-performing product marketing team, and driving sales pipeline growth through marketing efforts.

Key ResponsibilitiesAI-extracted

  • 1
    Develops and executes a unified go-to-market strategy for the enterprise platform
  • 2
    Builds and leads a high-performing product marketing team
  • 3
    Drives sales pipeline growth through marketing efforts
  • 4
    Develops and executes multi-channel campaigns to drive awareness and qualified lead generation
  • 5
    Collaborates with cross-functional teams to drive adoption and growth

RequirementsAI-extracted

  • 10+ years of B2B marketing experience at a SaaS company
  • People management experience with a track record of growing and developing marketing teams
  • Proven ability to build and execute full-scale, multi-channel B2B campaigns
  • Strong written and verbal communication skills
  • Experience developing effective positioning, messaging frameworks, and thought leadership strategies

Perks & BenefitsAI-extracted

Typically: health coverage
Typically: paid time off
Typically: retirement savings plan
Competitive compensation package
Eligible for new hire equity grant and annual refresh grants

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