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About This RoleAI processing…
About Us Twitch is the world’s biggest live streaming service, with global communities built around gaming, entertainment, music, sports, cooking, and more. It is where thousands of communities come together for whatever, every day. We’re about community, inside and out. You’ll find coworkers who are eager to team up, collaborate, and smash (or elegantly solve) problems together. We’re on a quest to empower live communities, so if this sounds good to you, see what we’re up to on LinkedIn and X , and discover the projects we’re solving on our Blog . Be sure to explore our Interviewing Guide to
Key Responsibilities
- 1Lead and develop: Build and mentor a high-performing creative team, fostering a culture of psychological safety, inclusivity, and continuous feedback.
- 2Drive creative strategy and long-term vision: Partner with cross-functional leaders to align business objectives with long-term creative vision.
- 3Oversee brand identity: Maintain global visual and verbal brand standards across all markets to ensure consistency.
- 4Lead agency partnerships: Direct external partners and agencies to deliver creative excellence under tight timelines.
- 5Influence senior leadership: Champion creative initiatives to senior stakeholders through data-driven storytelling to secure alignment.
- 6Champion innovation: Stay current with industry trends and technology to elevate the brand and inspire breakthrough work.
Requirements
- Leadership experience: 10+ years in creative direction, marketing, or advertising leadership, with proven success managing teams of managers.
- Strategic vision: Ability to design and execute team structures and strategies that navigate ambiguity and meet business objectives.
- Communication skills: Exceptional ability to synthesize and present complex creative concepts to executive audiences.
- Global Brand and Agency Management: Proven track record of managing global brand standards and high-value external agency relationships to deliver results.
- Data-driven mindset: Experience using performance insights and market trends to inform creative decisions and campaign strategies.
- Education/Experience: Bachelor’s degree in a design-related field or equivalent practical experience.
- Portfolio: A portfolio or case studies demonstrating strategic creative leadership, brand building, and campaign impact is required.
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