Director, Performance Marketing

About This Role

Key ResponsibilitiesAI-extracted

• 1
  Lead Ramp’s multi-channel performance marketing strategy across paid search, paid social, affiliates, direct mail, creative experimentation, and more.
• 2
  Manage and mentor a team of channel leads, fostering a culture of accountability, creativity, and data-driven decision-making.
• 3
  Design and implement frameworks for budget allocation, attribution, and forecasting to maximize ROI across channels.
• 4
  Partner with Analytics, Product, and Finance to measure performance, optimize spend, and ensure strong alignment with company growth goals.
• 5
  Drive systematic creative experimentation, working closely with design and content teams to improve conversion rates.
• 6
  Identify, test, and scale emerging performance channels and technologies to future-proof Ramp’s growth.

RequirementsAI-extracted

• 8+ years of performance marketing experience, with at least 3+ years managing a team in high-growth B2B, SaaS, or fintech.
• Proven success scaling large performance budgets ($10M+ annually) across multiple channels.
• Strong analytical skills with mastery of attribution, incrementality testing, and ROI measurement.
• Demonstrated creativity in campaign strategy and a willingness to challenge conventional approaches.
• Exceptional leadership and people management skills with a track record of building and developing teams.

Perks & BenefitsAI-extracted