E-commerce Strategy & Operations Lead

About This RoleAI processing…

Key Responsibilities

• 1
  Develop and execute a 12–24 month growth strategy focused on market share, margin, and ACOS/ROI
• 2
  Identify scalable and non-obvious growth opportunities across marketplaces and key retail channels
• 3
  Define targets by marketplace, category, and SKU; ensure structured execution through weekly business reviews
• 4
  Own product economics including pricing, promotions, discounts, logistics, VAT, and marketplace fees
• 5
  Build and manage assortment strategy including SKU architecture, segmentation, and price tiers
• 6
  Define positioning strategy vs competitors and ensure price parity and basket competitiveness
• 7
  Optimize product mix based on performance, seasonality, and market demand
• 8
  Manage Amazon FBA/FBM operations as well as 3PL and warehouse partners
• 9
  Define and optimize fulfillment strategy to maximize availability and conversion
• 10
  Own inventory planning, stock allocation, replenishment SLAs, and forecasting accuracy
• 11
  Reduce operational inefficiencies through packaging optimization, logistics improvements, and return rate reduction
• 12
  Oversee full marketplace marketing ecosystem (Amazon Ads, PPC, automated campaigns, smart bidding)
• 13
  Manage external traffic channels including Google Ads, Meta, affiliates, and retargeting
• 14
  Own promotional strategy: deals, coupons, events, and marketplace campaigns with direct P&L impact
• 15
  Drive product visibility through keyword strategy, SEO optimization, A+ content, and creative assets
• 16
  Improve full funnel performance: impressions → clicks → conversions → retention
• 17
  Systematically manage ratings, reviews, and brand reputation across marketplaces
• 18
  Build dashboards for revenue, margin, market share, inventory, returns, and performance KPIs
• 19
  Develop forecasting models for demand, seasonality, and pricing elasticity
• 20
  Implement automation, tools, and BI solutions to improve decision-making speed and reduce manual work
• 21
  Manage relationships with Amazon account managers and participate in platform beta programs
• 22
  Collaborate cross-functionally with logistics, finance, production, design, and legal teams
• 23
  Lead, mentor, and develop a team of 5 specialists; define standards, processes, and performance culture

Requirements

• 5+ years of experience in e-commerce / marketplace / Amazon ecosystem roles
• Proven experience in P&L or revenue ownership
• Experience in performance marketing (PPC, ROAS optimization, external traffic)
• Strong analytical mindset with experience in BI, dashboards, and forecasting
• Hands-on leadership experience (team management preferred)
• High ownership mindset, entrepreneurial approach, and structured thinking

Perks & Benefits