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About This RoleAI processing…
About Us: AI needs a new infrastructure layer. We're building it at Modal. Every era of computing brought new workloads that previous infrastructure couldn't support: mainframes, databases, and the cloud. Each time, the company that rebuilt the layer underneath defined the decade. AI is no different, except it touches everything instead of one slice, and the window to build the layer underneath it is open right now. Our customers include category-defining companies like Lovable , Ramp , Cognition, DoorDash, and Suno. They rely on Modal for instant GPU access, sub-second container starts, and n
Key Responsibilities
- 1Partner with leadership on GTM strategy, messaging, and product launch strategy
- 2Develop positioning that lands with AI and ML Engineers, along with technical decision makers
- 3Own the narrative and copy across all of our surfaces (web, video, email, social, events) to ensure it communicates our value proposition and vibe clearly and consistently
- 4Optimize distribution across key channels (i.e. Twitter, LinkedIn, YouTube, etc)
- 5Partner with Sales to understand what's blocking deals and translate that into sharper messaging and better collateral
- 6Take the lead in driving content initiatives, specifically around case studies, video, product updates
Requirements
- 5+ years of experience in product marketing within developer tools and/or AI.
- Strong understanding of the fundamentals of our space - you don’t need to be an engineer, but you should be comfortable communicating technical concepts to engineers
- You get we’re marketing to humans (and now their agents). And those people make purchasing decisions. So you’re comfortable jumping between B2C/PLG and an enterprise sales motion
- Excellent writing, editing, and communication skills. You have good taste and take pride in doing great work, even on small details
- Excel at crafting positioning and messaging that resonates with practitioner and technical buyers alike
- Have a track record of successful product launches that drove measurable business impact
- Ability to work in-person in a fast-paced, high-growth startup environment
Perks & BenefitsTypical for this role
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