Product Marketing Manager, Partnerships

About This RoleAI processing…

Key Responsibilities

• 1
  We are responsible for fueling business growth.
• 2
  As the Product Marketing Manager – Partnerships , you will own the end-to-end product marketing strategy for Asana’s most strategic technology integrations and ecosystem partnerships — including AI-powered integrations.
• 3
  You will act as the connective tissue between our product roadmap and our partner ecosystem, ensuring integrations deliver clear customer value and differentiated market impact.

Requirements

• 8–12 years of experience in product marketing, partnership marketing, or a related GTM role within a B2B tech environment
• Proven experience owning full-stack PMM responsibilities: messaging & positioning, launches, GTM strategy, and sales enablement
• Experience marketing technology integrations, platform ecosystems, or AI-powered products
• Strong cross-functional leadership skills and experience partnering closely with Product teams
• Ability to translate technical capabilities into compelling business value narratives
• Exceptional written and verbal communication skills for a range of audiences, from executives to field teams
• Strong project management skills with the ability to drive multiple launches concurrently
• Analytical mindset with experience using data and customer insights to inform strategy
• Demonstrates curiosity about AI tools and emerging technologies, with a willingness to learn and leverage them to enhance productivity, collaboration, or decision-making
• Bachelor’s degree in Marketing, Business, or related field; MBA is a plus
• Ability to travel as needed for events and partner engagements

Perks & Benefits