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Product Marketing Manager: Trust & Safety, Community

twitch· 26 open roles

Location TBD On-siteFull-time2 weeks ago
Salary
$109,100 - $160,000
Experience
Mid
Job Type
Full-time
Posted
2 weeks ago
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About This Role

Twitch is seeking a Product Marketing Manager to drive marketing strategy for Trust & Safety and Community products, ensuring the platform remains a safe place for creators and communities to thrive. This role involves navigating complex product spaces with empathy and strategic clarity, transforming product capabilities into compelling narratives, and championing products that may not always be flashy but are foundational to everything Twitch does. The ideal candidate will have experience in product marketing, preferably in consumer technology, social platforms, or creator economy products. The role requires developing deep expertise in user problems, crafting positioning and messaging, and partnering with Product Management to influence roadmap priorities.

Key ResponsibilitiesAI-extracted

  • 1
    Develops product marketing strategy for Trust & Safety and Community/Creator product portfolios
  • 2
    Crafts compelling positioning and messaging that translates complex product features into clear value propositions
  • 3
    Develops and executes go-to-market strategies for new product launches and feature releases
  • 4
    Partners with Product Management to influence roadmap priorities through market insights, competitive intelligence, and community feedback
  • 5
    Collaborates with Brand, Communications, and Integrated Marketing teams to develop holistic campaigns

RequirementsAI-extracted

  • 5+ years of product marketing experience, preferably in consumer technology, social platforms, or creator economy products
  • Demonstrated experience marketing products in sensitive or complex spaces
  • Track record of developing product positioning that resonates with diverse consumer audiences
  • Strong analytical skills with the ability to translate data and insights into actionable marketing strategies
  • Excellent written and verbal communication skills

Perks & BenefitsAI-extracted

Medical, Dental, Vision & Disability Insurance
401(k) matching
Paid time off
Parental leave
Typically: Health insurance, including medical, dental, vision, prescription, Basic Life & AD&D insurance
Typically: Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage
Typically: Employee Assistance Program, Mental Health Support, Medical Advice Line

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