Senior Product Manager, Card Experience

About This RoleAI processing…

Key Responsibilities

• 1
  Define and own the Card Acquisition roadmap for new growth channels, setting clear hypotheses, success metrics, and sequencing.
• 2
  Launch and scale new acquisition surfaces, partnering closely with Engineering and Design to deliver seamless, high-conversion onboarding experiences.
• 3
  Design and execute acquisition programs (e.g., referrals, exploratory partner pilots) with measurable CAC→LTV impact.
• 4
  Own funnel performance end-to-end: track weekly acquisitions, 30-day activation, drop-offs by step, and implement robust incrementality testing.
• 5
  Collaborate cross-functionally with Risk, Compliance, Marketing, and the Card Foundations team to align dependencies and ensure safe, scalable growth.
• 6
  Continuously experiment and iterate to unlock new distribution levers, maximize conversion, and expand the cardholder base.

Requirements

• 4+ years in Product Management; Ideally with previous background owning growth/distribution channels
• Track record shipping consumer financial or regulated products; comfort partnering with Risk/Credit, Legal, and Compliance.
• Deep fluency in experiment design, incrementality/attribution, and CAC→LTV optimization.
• Strong UX instincts for moment‑of‑intent surfaces; ability to work across web, app, and partner integrations.
• Data chops (SQL/Amplitude‑level self‑serve) and a bias for shipping, learning, and iterating quickly.
• Excellent cross‑functional leadership; experience leading embedded eng/design pods.
• Bachelor’s or Master’s in Computer Science, or other related fields; or equivalent practical experience.
• Health care coverage - Affirm covers all premiums for all levels of coverage for you and your dependents
• Flexible Spending Wallets - generous stipends for spending on Technology, Food, various Lifestyle needs, and family forming expenses
• Time off - competitive vacation and holiday schedules allowing you to take time off to rest and recharge
• ESPP - An employee stock purchase plan enabling you to buy shares of Affirm at a discount

Perks & Benefits