Sr. Product Marketing Manager, Lending

chime· 69 open roles

Location TBD On-siteFull-time2 weeks ago

Salary

$176,000 - $244,000

Experience

Mid

Job Type

Full-time

Posted

2 weeks ago

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About This RoleAI processing…

About the Role We are hiring for a Sr. Product Marketing Manager to lead go-to-market strategy across Chime’s Lending product ecosystem. In this role, you’ll own how we position and bring to market products like MyPay, SpotMe, and other lending and credit offerings—translating complex financial capabilities into clear, compelling value for our members. You’ll partner closely with Product, Risk, Legal, and Growth to shape product narratives, influence roadmap decisions, and drive responsible adoption. This role sits at the intersection of growth and financial responsibility, requiring strong st

Key Responsibilities

1
Own and execute go-to-market strategy for key products and features, from launch through iteration and scale
2
Develop clear, differentiated positioning and messaging that drives customer understanding and adoption
3
Drive cross-functional alignment across Product, Growth, Brand, and Analytics to ensure cohesive execution
4
Influence product strategy and roadmap through customer insights, market understanding, and competitive analysis
5
Improve product adoption, engagement, and retention through data-informed marketing strategies
6
Partner with Growth and Lifecycle teams to ensure effective channel execution and performance optimization
7
Establish best practices and frameworks for repeatable, high-quality product launches

Requirements

6–10+ years of experience in product marketing
2+ years of consumer lending experience
Proven track record of owning end-to-end go-to-market strategy for products or features
Strong expertise in positioning, messaging, and value proposition development
Experience partnering closely with Product, Growth, Brand, and Analytics
Ability to translate complex product capabilities into clear, compelling customer narratives
Strong analytical mindset with experience using data to inform strategy and measure impact
Demonstrated ability to drive cross-functional alignment and execution without formal authority

Perks & Benefits

🏢 Our in-office work policy is designed to keep you connected - with four days a week in the office and Fridays from home for those near one of our offices, plus team and company-wide events depending on location. Whether you’re coming in regularly or are part of our fully remote program, you’ll stay engaged with your work and teammates.

💻 In-office perks including backup child, elder, and/or pet care, plus a subsidized commuter benefit to support your regular commute

💰 Competitive salary based on experience

✨ 401k match plus great medical, dental, vision, life, and disability benefits

🏝 Generous vacation policy and company-wide Chime Days, bonus company-wide paid days off

🫂 1% of your time off to support local community organizations of your choice

👟 Annual wellness stipend to use towards eligible wellness related expenses

👶 Up to 24 weeks of paid parental leave for birthing parents and 12 weeks of paid parental leave for non-birthing parents

👪 Access to Maven, a family planning tool, with $15k lifetime reimbursement for egg freezing, fertility treatments, adoption, and more.

🎉 In-person and virtual events to connect with your fellow Chimers—think cooking classes, guided meditations, music festivals, mixology classes, paint nights, etc., and delicious snack boxes, too!

💚 A challenging and fulfilling opportunity to join one of the most experienced teams in FinTech and help millions unlock financial progress