Staff Brand Designer

About This Role

Key ResponsibilitiesAI-extracted

• 1
  Design the web as Webflow's primary brand surface, treating it as an experience with pacing and narrative rather than a set of pages to be laid out.
• 2
  Extend the brand system into web-native patterns and components that other designers and marketers can use without you in the room.
• 3
  Work in the space between brand and web, designing and building in the same motion, carrying work from brand idea to shipped page without handing it off at the seam.
• 4
  Act as the primary technical owner of Webflow's marketing surface area, from CMS architecture to component systems to publishing workflow.
• 5
  Ship launches, campaign pages, and fixes with speed and accuracy under real deadline pressure, including moments like Webflow Conf, and own performance, accessibility, and SEO health as ongoing commitments.
• 6
  Work across the brand's other surfaces, bringing the same standard to work that isn't a website: campaign systems, conference environments, editorial, film, and the brand's expression inside the product.

RequirementsAI-extracted

• 8+ years of experience spanning brand design and web design or development, with work that clearly shows both.
• Deep, demonstrable Webflow expertise, including complex CMS structures, components, interactions, performance work, and system-level thinking.
• Experience contributing to brand work beyond websites—campaigns, environments, editorial, motion, or product surfaces—with a view on how a brand system has to change shape in each.
• Active AI fluency: you are already using AI and agentic tooling in real production work, and can show what you have built with it, what you have thrown away, and how you tell those apart.
• Familiarity with code: you read HTML and CSS comfortably, can follow and adapt JavaScript, and are not stuck when a build needs to go past the visual editor.

Perks & BenefitsAI-extracted