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About This Role
Asana is seeking a Customer Marketing Manager to cultivate customer relationships and develop marketing content. The role involves managing the global Customer Advisory program, partnering with cross-functional teams, and driving customer content adoption. The ideal candidate has experience in customer marketing, public relations, or a related field, with a strong focus on customer storytelling and relationship building.
Key ResponsibilitiesAI-extracted
- 1Manage and execute the global Customer Advisory program, including executive Customer Advisory Boards and a global customer product council
- 2Partner with Marketing, Sales, and Customer Success teams to identify strategic customers and use cases
- 3Develop compelling customer stories and content, such as case studies and customer films
- 4Act as a primary liaison between customers and the marketing organization
- 5Establish and manage a feedback process to ensure continuous program improvements
RequirementsAI-extracted
- 6+ years of experience in Marketing or Public Relations, with at least 5 years in a core customer-facing role
- Proven experience coordinating or facilitating technology Customer Advisory Boards
- B2B SaaS work experience is a strong asset
- Strong collaborative relationship-building skills, with the ability to partner cross-functionally
- Experience with integrating AI into marketing workflows
Perks & BenefitsAI-extracted
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