SO

Influencer Strategist (Contract)

sofi· 62 open roles

Remote RemoteFull-time2 weeks ago
Salaryest.
$80,000 - $140,000
Experience
Mid
Job Type
Full-time
Posted
2 weeks ago
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About This Role

SoFi is hiring an Influencer Strategist to help run influencer marketing across its brand and product initiatives, executing campaigns end-to-end and partnering with various teams to drive awareness and member growth.

Key ResponsibilitiesAI-extracted

  • 1
    Execute influencer campaign plans in partnership with brand and product teams, contributing to the campaign approach
  • 2
    Source, evaluate, and pitch influencer talent, ensuring influencers meet brand guidelines and deliver on campaign objectives
  • 3
    Develop influencer briefing materials that lead to compelling, ownable content
  • 4
    Track influencer campaign performance, build campaign reporting, apply learnings to future campaigns
  • 5
    Partner with media and performance teams to develop influencer assets for paid social channels
  • 6
    Support influencer and talent hosting at key SoFi events, ensuring partners have a seamless experience
  • 7
    Coordinate travel logistics and booking for influencers/talent as needed

RequirementsAI-extracted

  • Undergrad degree
  • 3+ years of experience in marketing, preferably in social media and influencer marketing
  • Understanding of social channels (existing and emerging), influencer/creator marketplace
  • Experience managing and contracting influencer talent
  • Uses AI to move faster across ideation, content, audience insights, and testing
  • Experience with affiliate marketing and Impact affiliate platform is a plus
  • Strategic thinker who thrives in a fast-paced environment
  • Strong writing and communication skills
  • Strong analytical skills
  • Strong EQ and ability to assess nuance in conversations and react accordingly

Perks & BenefitsAI-extracted

Typically: health coverage
Typically: PTO
Typically: 401(k) or other retirement plan
Typically: professional development opportunities
Equal employment opportunities (EEO) to all employees and applicants for employment without regard to protected characteristics

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